FREE Pitch Info Session Fall 2025

Select the Use button to add a tag to the body of your email. You may also use tags in the subject of your email by copying and pasting them directly in.

{FIRST_NAME}	Adds the recipients First Name.	Use
{LAST_NAME}	Adds the recipients Last Name.	Use
{COMPANY_NAME}	Adds the Company Name.	Use
{PORTAL_NAME}	Adds the application portals name.	Use
{MEMBER_NAME}	Adds the Recipients Membership name.	Use
{SIGNATURE_OPT_IN}	Adds the Opt-in link.	Use
{SIGNATURE_OPT_OUT}	Add the opt-out link.	Use
%signature%	Adds your preferred signature block.	Use
{Event_Start_Date}	Adds the Event's Start Date.(Events Only)	Use
{Event_End_Date}	Adds the Event's End Date.(Events Only)	Use
{Event_Name}	Adds the Event's Name.(Events Only)	Use
{Event_Description}	Adds the Event's Description.(Events Only)	Use
{Online_Training_Description}	Adds the Online Training Description.(Online Training Only)	Use
{Event_Specific_Dates}	Adds the Event's specific dates.(Events Only)	Use
{member_number}	Adds the Membership Number.	Use
{MemberSince}	Adds the Member Since Date.	Use
{CONTACTEMAIL}	Adds the Contact's Email Address.	Use
{EVENT_CREDITS}	Adds the Event's Credits.(Events Only)	Use
{EVENT_CREDITS}	Adds the Event's Credits.(Events Only)	Use
{CERTIFICATE_NUMBER}	Adds the Contact's Certificate Number	Use
{EVENTLOCATION}	Adds the Event's Location.	Use
{TOTALEVENTCREDITS}	The total number of credits that the contact has earned through the event tickets and workshops.	Use
{ASAPPEARSONBADGE}	Display the text of as appears field in the event setup.	Use
{contact_organization}	Displays the organization name of the contact.	Use
{RENEWALDATE}	Adds the Member Renewal Date in (yyyy-mm-dd).	Use
{MEMBERSHIP_YEAR}	Adds the Member's Membership Year	Use
{RENEWALDATE_MM-DD-YYYY}	Adds the Member Renewal Date in (mm-dd-yyyy).	Use
{LMS_CREDIT}	The number of credits the LMS course is worth for Continuing Education	Use
{COLLECTION_PERIOD_END-DATE_YYYY_MM_DD}	The end date of the CE collection period end date	Use
{LMS_COURSE_COMPLETION_DATE}	The completion date of the LMS course	Use
{INCEPTION_DATE}	Adds the Member Inception Date in (yyyy-mm-dd).	Use
{EVENT_END-DATE_MONTH_YYYY}	Adds Event End Date in Full Month Name and Year Format.(Events Only)	Use
{EVENT_END-DATE_MONTH_YYYY_ADD3}	Adds Event End Date in Full Month Name and Year Format Plus 3 Years.(Events Only)	Use
{WORKSHOP_NAME}	Adds the workshop name (if applicable)	Use
{WORKSHOP_DESCRIPTION}	Adds the workshop description (if applicable)	Use
{WORKSHOP_CREDITS}	Adds the workshop credit for related workshop (if applicable)	Use
{TOTALWORKSHOPCREDITS}	Adds the sum of all workshop credits for related event (if applicable)	Use
{Event_Start_Date_DD-MM-YYYY}	Adds the Event's Start Date in (dd-mm-yyyy).(Events Only)	Use
{Event_End_Date_DD-MM-YYYY}	Adds the Event's End Date in (dd-mm-yyyy).(Events Only)	Use
{RENEWALDATE_DD-MM-YYYY}	Adds the Member Renewal Date in (dd-mm-yyyy).	Use
{RENEWAL_DATE_MONTH_DD_YYYY}	Adds the Member Renewal Date in (Month Dth, yyyy).	Use
{INCEPTIONDATE_DD-MM-YYYY}	Adds the Member Inception Date in (dd-mm-yyyy).	Use
{TODAYSDATE}	Adds the current date.	Use
{TODAYSYEAR}	Adds the current year.	Use
{QR_CODE}	Adds the QR Code for their contactID, name, and emailAddress	Use
{WORKSHOP_DATE}	The date of the workshop (if applicable).	Use
{WORKSHOP_START_TIME}	The start time of the workshop (if applicable).	Use
{WORKSHOP_END_TIME}	The end time of the workshop (if applicable).	Use

Français

Do you have a product to pitch for retail this Fall?

FBA is pleased to be working with Simply for Life & Pete's Frootique to create exciting opportunities for companies with market-ready products.

Sign-up to attend our FREE info session and learn more about what is required for food safety, labeling, distribution, and marketing to be "retail ready".

Not sure if you are ready?

That’s okay, FBA is here to guide and assist. Join FBA's Director of Operations, Jackie Skinner, who will discuss the details about what you need to do when successfully pitching to this retailer and how to apply to participate in the FBA Pitch Program this fall.

This session is FREE for FBA members and non-members.

Only food processors or manufacturers are welcome to attend.

Due to the popularity of these sessions, we ask that ecosystem partners and suppliers refrain from registering in order to ensure we have room for all interested processors and manufacturers.

Date: Friday, July 25th, 2025

Time: 10 am Atlantic Time

Location: Virtual

Testimonials from the Spring 2025 Pitch Assistance Program:

"The Pitch Assistance Program from FBA was critical to getting our products into the larger retailers. The process was smooth, clear and it provided us with a direct line to the decision makers. It really helped our business grow to the next level."- Annapolis Fine Cheese

"This has been a very useful and rewarding process. I would strongly recommend it to every company planning to grow their markets in retail." - Valley Flaxflour

"The FBA Pitch Assistance Program has been very helpful to grow my business. With mentoring and coaching from experts, I was able to hone a presentation that would answer most questions a buyer would have with regards to my products. When you know what a retailer is looking for in your category, it can inform how you differentiate your product from the others. FBA doesn't just introduce you to the partnering opportunity, they help you to frame your pitch to that retailer's values. This supportive approach has led to many successful product launches in stores. Presentations and webinars are available to guide you in shaping your own pitch and the FBA team is there to mentor and help. Great organization with great member benefits too!" - Axe To Grind Foods

FREE Pitch Info Session Fall 2025

Friday July 25 2025, 10:00 AM - 11:00 AM

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